Last week, we joined our SOURCE by MediaMath partner, LiveRamp, for their RampUp 2019 event. This conference welcomed over 500 attendees from across the world to discuss the latest trends and technologies in the martech industry.
Our Co-Founder and Global Head of Business Development, Greg Williams, sat on a panel of experts talking about how we are helping brands get a transparent view of their ad dollars by helping them better reach their audience with more scale, accuracy and control.
“For MediaMath, identity is about being able to connect real humans with real ad experiences in a targeted, privacy-centric, consented manner that respects the consumer,” said Williams. “SOURCE is about solving these problems and going back to the basics. We are taking a stand to build out a new supply chain that is focused on accountability and addressability.”
Watch this video to learn more:
RampUp London 2019 – Boost Ad Revenue In A Cookieless World