MediaMath Inc. and MediaMath Germany GmbH use their affiliates and a range of third party sub-processors to assist them in connection with the provision of MediaMath services to clients. These affiliates and sub-processors are processing personal data and are engaged to carry out processing activities in accordance with Article 28(4) of the EU General Data Protection Regulation.
| Entity | Data Subject | Purpose | Corporate Territory |
|---|---|---|---|
| MediaMath Group Companies | Consumer, client, partner, prospect, or other business associate | ||
| MediaMath, Inc | Intra-group operations | ||
| MediaMath UK Limited | Intra-group operations | ||
| MediaMath France SARL | Intra-group operations | ||
| MediaMath Spain S.L. | Intra-group operations | ||
| MediaMath Germany GmbH | Intra-group operations | ||
| MediaMath Japan KK | Intra-group operations | ||
| MediaMath Singapore Pte. Ltd | Intra-group operations | ||
| MediaMath Australia Pty Ltd | Intra-group operations | ||
| MediaMath Publicidade Digital Ltda. | Intra-group operations | ||
| Optional (at client discretion) | Consumer, or visitor to MediaMath websites | ||
| Britepool | Identity | UK, NA | |
| comScore | Measurement | EEA, LATAM, NA | |
| Cuebiq | Location attribution | NA | |
| Double Verify | Viewability | EEA, LATAM, NA, APAC | |
| Flashtalking | Dynamic creative optimization | NA | |
| ID5 | Identity | NA | |
| Integral Ad Science | Viewability | EEA, LATAM, NA, APAC | |
| Kantar Millward Brown | Connected TV Measurement | EEA, LATAM, NA, APAC | |
| LiveIntent | Identity | NA | |
| LiveRamp | Export data to LiveRamp, Identity | EEA, LATAM, NA, APAC | |
| Lotame | Identity | EEA, LATAM, NA, APAC | |
| Merkle | Identity | NA | |
| Moat | Viewability | EEA, LATAM, NA, APAC | |
| Neustar | Attribution | NA | |
| Nielsen | Connected TV Measurement | EEA, LATAM, NA, APAC | |
| Parrable | Identity | NA | |
| Semasio | Audience Modeling | EEA | |
| Scibids | Campaign Optimisation | EEA | |
| The Trade Desk | Identity | NA, APAC | |
| Necessary (opt-out option for clients that serve the AdChoices icon by other means) | Consumer, or visitor to MediaMath websites | ||
| Evidon | AdChoices icon | NA | |
| Necessary | Consumer, or visitor to MediaMath websites | ||
| Akamai | Content delivery | NA | |
| Amazon Web Services | Infrastructure, storage, and compute | EEA, NA | |
| Fastly | Content delivery | NA | |
| Human | Fraud prevention | NA | |
| L&T Technology Services | Application Support and Development | APAC | |
| Sync Partners (Supply and Data Partners, Syndication Partner) | Consumer, or visitor to MediaMath websites | ||
| Acxiom | Cookie sync | NA | |
| AddThis | Cookie sync | NA | |
| Adingo Fluct | Cookie sync | APAC | |
| Adobe, Demdex | Cookie sync | NA | |
| Adx | Cookie sync | NA | |
| Aja | Cookie sync | APAC | |
| AppNexus | Cookie sync | NA | |
| BidSwitch | Cookie sync | EEA, NA | |
| Bluekai | Cookie sync | NA | |
| Choreograph | Cookie sync | UK, NA | |
| Google DBM | Cookie sync | NA | |
| eXelate | Cookie sync | NA | |
| Freakout | Cookie sync | NA, APAC | |
| Freewheel | Cookie sync | UK, NA | |
| Geniee | Cookie sync | APAC | |
| ID5 | Cookie sync | UK | |
| Improve Digital | Cookie sync | EEA | |
| Index Exchange | Cookie sync | NA | |
| Salesforce Krux | Cookie sync | NA | |
| Lijit Sovrn | Cookie sync | NA | |
| LiveIntent | Cookie sync | NA | |
| LiveRamp | Cookie sync | NA | |
| Lotame | Cookie sync | NA | |
| Media.net | Cookie sync | NA | |
| Neustar | Cookie sync | NA | |
| ONE by AOL | Cookie sync | NA | |
| OpenX | Cookie sync | UK, NA, APAC | |
| Powerlinks | Cookie sync | UK, EEA, NA | |
| Pubmatic | Cookie sync | NA | |
| Pulsepoint | Cookie sync | NA | |
| Resonate | Cookie sync | NA | |
| Rubicon | Cookie sync | NA | |
| Semasio | Cookie sync | EEA | |
| ShareThrough | Cookie sync | NA | |
| Smart AdServer | Cookie sync | EEA, NA | |
| SmartClip | Cookie sync | EEA | |
| Sonobi | Cookie sync | NA | |
| SpotXchange | Cookie sync | NA | |
| Stroer | Cookie sync | EEA | |
| Tapad | Cookie sync | NA | |
| TripleLift | Cookie sync | NA | |
| Ultraimpression | Cookie sync | APAC | |
| Unruly | Cookie sync | NA | |
| Yahoo | Cookie sync | NA | |
| YieldOne | Cookie sync | NA | |
| Zeotap | Cookie sync | EEA, NA |